Professional Experience
Heather is a Senior Marketing Analyst in the Employee Benefits Practice. Her responsibilities include preparing the request for proposals (RFP) while auditing historical and current plan information and experience. She oversees team members to organize all marketing efforts for the department. She communicates directly with carriers to ensure complete and accurate information, as well as assisting with negotiating favorable rates. Additionally, Heather prepares the benefit and cost analysis illustrations of marketing results and shares contractual differences relating to the various products and carriers.
Heather joined Gibson in 2005 in Administration, joining the Employee Benefits team in 2006. Prior to joining Gibson, she worked as an administrative assistant for the St. Joseph Public Library in St. Joseph, Michigan.
Designations
- Group Benefits Disability Specialist (GBDS)
Specialty Areas
- Service
- Analysis
- Client Portal Specialist
Education
- Lake Michigan College | Liberal Arts Degree