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In this unique webinar series, Gibson will present information gathered by its skilled thought leaders surrounding such varied topics as value-based healthcare purchasing, managing high-cost outlier claims, and value-based payment strategies.

JANUARY 29, 2020


Intro to Value-Based Healthcare Purchasing

Purchasing_1200Over the past decade, we’ve experienced incredible disruption in benefits from the ACA and the major trend towards healthcare consumerism. Over the next decade, we will experience another significant disruption, not necessarily through new mandates or penalties, but through a wave of innovation in purchasing and plan design strategies that address the root causes of healthcare purchasing risk: variance of price and quality in healthcare.

Join us as we introduce you to the concept of value-based purchasing and learn how these next gen strategies can improve patient experiences, deliver high quality care outcomes, and ultimately control your benefits spend. Find out how other employers are taking control over their benefits programs by managing their health plan like other areas of their business.

Intro to Value-Based Healthcare Purchasing
Speaker: Ray Korson, Practice Leader for Employee Benefits at Gibson
Time: 1:00 - 2:00 PM (EST)

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FEBRUARY 26, 2020


The Healthcare Financing Spectrum

Healthcare FinanceThe first step to taking control of your benefits spend is to ensure that your funding and administrative mechanisms allow for flexibility and control. Healthcare financing is ultimately a matter of risk tolerance, but the most appropriate funding mechanism will maximize the reward for an acceptable amount of risk given your business needs and characteristics.

Join us as we walk you through the entire spectrum of funding options available to employer benefits purchasers. We’ll outline the features of each option and explain the benefits of advancing down the spectrum towards optimal alternative risk financing strategies.

The Healthcare Financing Spectrum
Time: 1:00 - 2:00 PM (EST)

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MARCH 25, 2020


Exploring Clinical Research, Economic Impact, and Healthcare Cost Containment Measures Amid the COVID-19 Crisis

Value PurchaseEven the most innovative and best-in-class programs will fall short if individual healthcare consumers neglect to take advantage of these programs. Driving behavior change in how individuals access healthcare and engage with your plan should be a primary focal point of your benefits strategy.

Join us as we dive into the topic of care navigation and why it matters. We’ll outline the traditional methods insurers and purchasers have used to manage care and highlight best practices for ensuring that patients are taken care of and compassionately guided towards high quality, low cost providers.

UPDATE 3/23/20: The webinar has been updated to include the latest developments of the COVID-19 outbreak from such reputable sources as the NEJM, JAMA, and Lancet journals.

Exploring Clinical Research, Economic Impact, and Healthcare Cost Containment Measures Amid the COVID-19 Crisis
Speaker: Chad Hahn, Dr. Eric Bricker of AHealthcareZ
Time: 1:00 - 2:00 PM (EST)

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APRIL 29, 2020


Prescribed Savings: All Things Pharmacy

Pharmacy SavingsRecent scandals and public scrutiny have started to shine a bright light on the opaque business practices of big pharma manufacturers and pharmacy benefits managers. Despite this scrutiny, the cost of prescription medications continues to rise as manufacturers focus on developing high cost specialty medications and lack of regulation permits various players to arbitrarily inflate the cost of prescriptions year over year.

Join us as we shine a light into the “black box” of prescription medications. We’ll explain how prescription medications are sourced and procured, how PBMs get paid in oftentimes hidden ways, and how you can better manage your pharmacy spend.

Prescribed Savings: All Things Pharmacy
Time: 1:00 - 2:00 PM (EST)

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MAY 27, 2020


The Six Percent: Managing High-Cost Outlier Claims

EmployersDid you know that, for most health plans, a mere 6-8% of covered members accounts for 80% of total claims spend? One of the foundational strategies behind value-based purchasing is focusing on reducing the frequency and severity of high cost claims. In other words, focus on the 6% of your members driving the majority of your costs and claims volatility in your plan.

Join us as we expose this prevalent challenge and debunk the myth that employers are helpless when it comes to managing the risk of high cost outlier patients.

The Six Percent: Managing High-Cost Outlier Claims
Time: 1:00 - 2:00 PM (EST)

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JUNE 24, 2020


Direct Primary Care: From Loss Leader to Quality Care Catalyst

Primary CareArguably one of the greatest dysfunctions of the U.S. healthcare system is the demoted position of primary care. Unfortunately, primary care has been relegated as a sort of “loss leader” in the healthcare delivery system, designed to serve as a referral source to higher cost specialists or facilities rather than allowing doctors enough time to treat patients holistically on the front-end. The Affordable Care Act rightly promoted the importance of primary care by eliminating cost for preventive services, but this is not adequate by itself.

Join us as we explain the importance and value of primary care and outline strategies that promote its use through plan design and direct care arrangements.

Direct Primary Care: From Loss Leader to Quality Care Catalyst
Time: 1:00 - 2:00 PM (EST)

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JULY 29, 2020


Off-Network: Value-based Payment Strategies

Healthcare CostsPreferred provider networks have traditionally been favored by employers for providing broad provider access to members across large geographies. However, provider networks are not necessarily built to manage costs and quality given fee-for-service reimbursement arrangements and the inability to steer to high quality providers in the network. Innovative purchasers focused on driving higher quality and lower costs in their health plans are actively seeking ways change how providers and hospitals are paid to ensure that incentives exist to lower costs and drive high quality patient outcomes.

Join us as we expose the reasons why traditional forms of healthcare purchasing are ineffective and may actually be contributing to higher plan costs. We’ll discuss alternative payment strategies that align incentives to promote greater value in the form of higher quality and lower costs for healthcare.

Off-Network: Value-based Payment Strategies
Time: 1:00 - 2:00 PM (EST)

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