Affiliations

Trusted Choice®

Gibson Insurance Group is a Trusted Choice® agency. Trusted Choice® agents and brokers represent multiple insurance companies, so they can offer you a variety of coverage choices and customize a plan to meet your specialized needs.

Groundbreaking consumer research, conducted by an independent branding and research firm, led to the creation of Trusted Choice®. In short, this research revealed that consumers don’t know where to find an insurance agent but know that they want choice of policies, customization of coverage and advocacy support with insurance companies.

Trusted Choice®  is a national consumer brand uniting more than 3,700 independent agencies and the 24 insurance companies that support them. This new consumer marketing brand was developed by the IIABA for its members in response to eroding market share, and it is the result of significant consumer and industry research.